What is a clipping agency?
In short
- A clipping agency turns your long-form videos — podcasts, vlogs, interviews, streams — into large numbers of short clips and distributes them through a network of clippers on TikTok, Instagram Reels and YouTube Shorts.
- The clippers build new accounts from zero. They don't lend you reach, they create new reach — through the algorithm.
- You pay for performance: per 1,000 real, verified views (CPM), not per video and not as a retainer.
- With Ombrie, the number of views is in the contract upfront. Clips without views cost nothing.
How Ombrie works as a clipping agency
Every campaign follows the same six steps. You're only really needed for the first one:
- 1day 1
Hand over your footage
Upload what you already have: podcast episodes, vlogs, interviews, trailers, phone videos. Nothing new to shoot.
- 2day 1–2
Brief and rules
We define what gets clipped, which hooks fit and what's off-limits. Every clipper sees the brief in the app.
- 3day 2–4
Warm up accounts
New accounts scroll your niche for two to three days until their feed looks like your ideal customer's. We call it algorithm triggering.
- 4day 4+
Hundreds of clips in parallel
Clippers post your clips with text hooks, captions, new music and hard cuts. Whatever works gets copied across the network right away.
- 5ongoing
Triple verification
Two software checks plus a manual review of every video. Clips above 10,000 views come with an insights screen recording.
- 6end
Guarantee delivered
The campaign runs until the booked views are reached. Then you get the full report with every clip.
Clipping agency vs. social media agency, UGC and Meta ads
All four promise reach. Only one guarantees it in writing:
| Social media agency | UGC / influencers | Meta ads | Clipping agency (Ombrie) | |
|---|---|---|---|---|
| What you pay for | Monthly retainer | Per video or post | Per 1,000 impressions | Per 1,000 real views |
| Price per 1,000 views | Not measurable | High, volatile | $30–50 | ~$5, fixed |
| Views guaranteed | No | No | No | Yes, in the contract |
| Number of posts | A few per week | A few | A few creatives | Hundreds to thousands of clips |
| Feels like | Brand channel | Advertising | Advertising | Regular content in the feed |
| When the budget ends | Channel stalls | Effect is over | Reach is gone instantly | Clips keep running |
Managed clipping agency or clipping marketplace?
Many results for “clipping agency” are marketplaces like Whop, where you post a campaign and manage clippers yourself. The difference:
| Marketplace (e.g. Whop) | Ombrie | |
|---|---|---|
| Who briefs and reviews | You | We do |
| Clipper quality | Anyone can join | Own vetted network |
| Fake-view protection | Up to you | Triple verification + insights proof |
| Guarantee | None | Fixed view count in the contract |
| Your time | Hours per week | Minutes |
How much does a clipping agency cost?
At Ombrie there's exactly one metric: the CPM, the price per 1,000 real views. It sits around $5 and is fixed before launch. Your budget divided by the CPM equals your guaranteed views. Campaigns usually run 30, 60 or 90 days. Drag the slider to see what your budget buys compared to Meta ads:
