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CPM marketing

How much does a clipping campaign cost in 2026?

By · 7 min read · March 2026

One model, one metric

With many providers, the price consists of packages, setup fees and fine print. At Ombrie there's exactly one metric: the CPM — the fixed price per 1,000 real views, anchored around $5, contractually locked before the campaign. Your budget divided by the CPM equals your guaranteed view count. Done.

~$5

CPM anchor

fixed before launch

$0

setup/package fees

no hidden costs

30/60/90

day durations

depending on your goal

Three worked examples

For comparison: the same views via Meta ads (CPM $30–50) cost 6 to 10 times as much — up to 50× at the extremes.

  • $5,000 budget → approx. 1,000,000 guaranteed views — the test entry for personal brands.
  • $10,000 budget → approx. 2,000,000 views — the typical 30-day campaign (cf. Master of Fix & Flip: 3.3M views, $75,000 new client revenue).
  • $25,000 budget → approx. 5,000,000 views — omnipresence campaigns over 60–90 days for launches and market dominance.

What shapes your campaign

The CPM is set — what differs per campaign is the scope:

  • Target view volume: determines budget and network size of the campaign.
  • Niche & review load: regulated or brand-sensitive industries need tighter approvals.
  • Duration: 30 days for tests and launches, 60–90 for lasting omnipresence (warmed-up accounts keep being used).
  • Material situation: more raw footage = more clip variants = faster scaling. But it also works entirely without your material.

What you don't pay for

No production costs, no agency retainers, no delivery fees — and above all: nothing for videos without views. A clip that doesn't perform costs exactly $0. The risk sits in the system, not in your budget.

Pricing & campaign model in detailRun your budget live: CPM calculator

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FAQ

Frequently asked questions

Everything you need to know about clipping, reach and the process — at a glance.

From your video material (or material we source), short, native clips are created and posted by hundreds of accounts simultaneously on TikTok, Instagram and YouTube Shorts. You generate maximum organic reach — without posting anything yourself.

From coaching, real estate and finance to beauty, music, business and B2B. What matters isn't the industry but the right niche and how well the content can be clipped — want to know whether we can work with your content? Book a free intro call.

Yes. Videos don't go viral any other way. That's why a 40-year-old real estate entrepreneur never sees make-up tutorials on TikTok. We've also developed a method to ensure content reaches the right audience from day one — we call it algorithm triggering: every newly created social media account is "warmed up" in your niche before its first post, until its For-You page looks like your ideal customer's. Only then does posting start — so the algorithm serves the videos to exactly the right people.

Our clippers are exclusively from the US, and every account is warmed up in your target region and niche beforehand. That's how we guarantee geographically relevant reach instead of random views from all over the world.

Ads get skipped — organic content gets watched. You only pay for real reach (CPM $3–10 instead of $30–100), videos only go viral when they hit your audience, and they keep running for free after your budget ends.

Barely. A few minutes of raw footage turn into thousands of clips across hundreds of accounts. What matters isn't the amount but how it's clipped and whether the audience fits. On request we provide targeted content guidelines — or work entirely without your material.

TikTok, Instagram and YouTube Shorts — wherever short-form video generates the biggest organic reach.

Through three mechanisms: two automatic software checks (view history plus the ratio of likes, shares, comments and saves), a manual review of every video, and insights proof via screen recording for every video above 10,000 views. We make these available to you.

Yes — your contract states a concrete, guaranteed number of organic views, calculated from your CPM and ad budget. The clippers keep posting until the budget is used up. We guarantee that in writing!

Then it costs you nothing — you pay exclusively for actual views. A newly created social media account and videos without views are worth nothing to you — so you don't pay for them!

One of the world's largest clipping networks — over 500,000 verified clippers across the US who create and post unique clips for your brand. They're paid purely on performance — they only earn when their videos generate real reach.

The first accounts go live right after campaign creation. The first videos are posted after the 2–3 day warm-up phase. A campaign typically runs for 30, 60 or 90 days, with continuous posting, evaluation and scaling of what works.

Four steps: free intro call (15 min) → strategy session with examples and case studies (45 min) → onboarding and setup → campaign goes live. Then hundreds of clippers post until your budget is used up.

Clipping, built for US brands

Your best ad isn't posted by you.

Thousands of clippers are just waiting to post viral content for your brand. Bring your raw footage — we handle campaign setup, clipper activation and the rollout.

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