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Sports & personal brand

Kerim Enginzek

MMA fighter · Oktagon

How fight and behind-the-scenes footage turned into eight-figure reach — without a cent of ad budget.

  • Flood social media through omnipresence
  • Up to 50× cheaper than Meta ads
  • Fixed price per 1,000 views
  • Automatic content creation
  • Served only to relevant audiences
Deploy your clipping army
12,224,670

views

271,256

likes

566

clips posted

Strategy

Vlogs, face-offs and fights became 566 new clips

Not a single video had to be shot. Clippers broke down the existing footage, cut it hard, added their own text hooks, captions and music — and posted the clips in parallel across 24 newly built accounts. The result: over 10 million organic views and permanent presence in the MMA audience's feed, even between fights.

From existing raw footage came

VlogsFace-offsFightsTrainingBackstage
566 new clips · 24 accounts · 12.2M views

Watch time

45,163

hours people spent watching these clips

That's 5.2 years nonstop.

Extrapolated: 13.3 s avg. watch time per view (from this campaign's clip insights) × all views.

Why it matters

Organic views are worth more than paid ones

With paid ads you pay for the moment your video shows up in the feed — whether anyone watches or not. Average watch time is often only around 3 seconds.

Organic clips work the other way round: they only go viral when lots of people watch them to the end. The algorithm rewards watch time — every view that brings reach is a real viewer.

Like TV advertising — just measured honestly

The difference is like your TV spot running for one second — or for two minutes with someone watching the whole time. The longer people watch, the better they remember you.

avg. per view

Paid ad (e.g. €50 CPM)

pushed into the feed — most people swipe away

3 s

Organic clip via Ombrie

watched voluntarily — otherwise it doesn't go viral

13.3 s

4.4×longer in their heads
Same viewsPaid adOmbrie
Cost (CPM €50 vs. €5)€611,234€61,123
Watch time10,187 hrs45,163 hrs
Cost per hour of attention€60.00€1.35

That's why organic views are far more valuable than views from paid ads: people watch you much longer — and you stay on their mind.

10×

cheaper

×

4.4×

longer on their mind

=

44×

efficiency

10× cheaper per view and 4.4× longer watch time — together you get 44× as much attention for every euro as with paid ads.

After

Results

12,224,670

views

271,256

likes

566

clips posted

Dominance instead of luck

Hundreds of accounts post the same core content simultaneously.

A single video isn't enough to control TikTok. Only the mass of many accounts creates permanent presence in the feed. Your audience starts thinking: “Why do I keep seeing this person everywhere? They must be a big deal in this market.”

Virality is not luck

This video follows the TikTok formula.

Hook in the first seconds, clear story, maximum relevance. The viewer has no choice but to watch the TikTok to the end. What works gets copied — not debated.

Not every video wins

But every video works for the next one.

TikTok decides, not your gut feeling. An account constantly tests new hooks, cuts and openings. Some clips explode — and carry the entire account. Other clips don't go viral.

Why clipping in 2026

Maximum omnipresence for your business.

Clipping is taking the US market by storm. Here's why it carries you to market leadership.

01 · Fixed price per 1,000 views

Traditional advertising is expensive and inefficient.

You pay a fixed price per 1,000 views — far cheaper than Meta or TikTok ads. Best of all: we lock in your CPM before the campaign starts. You know exactly what you get. Only content that performs goes viral.

CPM = Cost per 1000 ImpressionsCost per 1,000 views$60 CPM$50 CPM$40 CPM$30 CPM$20 CPM$10 CPM$0 CPMMetaTikTokOMBRIE
02 · Network-effect marketing

Be everywhere at once.

Network-effect marketing: with hundreds of clippers posting for you at the same time, you flood your audience's social media feed. Your logo, your product, your song shows up everywhere — like Stake or Drake. True omnipresence, a viral sensation.

500,000+US clippers
50states covered
24/7always posting
03 · Algorithm triggering

Guaranteed audience relevance.

Our clippers are based in the US — we guarantee views from the US. The algorithm only shows your content to people who are truly interested. When good content meets the right audience, it goes viral.

Market 1Market 3YOUR MARKET
04 · Free edits from your raw footage

Automatic content creation.

Instead of producing hundreds of videos yourself, you let our clippers do the work. They create unique clips and post on TikTok, Instagram, YouTube. Our system handles automatic payouts. Fresh content every day — without a team.

Landscape video▶
turns into Shorts
▶TikTok
▶▶ Shorts
▶Reels

Clipping, built for US brands

Your best ad isn't posted by you.

Thousands of clippers are just waiting to post viral content for your brand. Bring your raw footage — we handle campaign setup, clipper activation and the rollout.

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